State Blog

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Business articles

  • March 2023
    Business Blog | State Insurance

    The pitfalls and dangers of running a business

    A guide to the hazards, pitfalls and dangers of running a business and how to plan for periods of disappointment when things don’t go to plan.

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  • March 2023
    Business Blog | State Insurance

    How to grow a business and take risks

    A guide to growing your business and deciding when the time is right to expand based on risk factors and how to calculate those risks.

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  • October 2022
    Business Blog | State Insurance

    Small Biz Support

    We’re incredibly proud of how New Zealanders have pulled together and helped keep our communities safe from COVID-19.

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  • December 2019
    Business Blog | State Insurance

    Creating A Website For Your Micro Business

    To help you get up and running quickly, we’ve put together a simple process for a ‘do-it-yourself’ professional website - at only a minimal investment.

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  • December 2019
    Business Blog | State Insurance

    Two Sales And Marketing Strategies To Help Get Your Café Humming

    The drive to keep customers and gain new ones is never-ending, but you can make it fun.

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  • December 2019
    Business Blog | State Insurance

    A Quick Guide To Social Media For Cafes And Restaurants

    This guide is all about leveraging social media to keep your café front of mind in your neighbourhood.

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  • October 2019
    Business Blog | State Insurance

    Running a Successful Café in New Zealand

    Some cafés are more successful than others. Why? Often because they got it right from the start.

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  • October 2019
    Business Blog | State Insurance

    How To Grow Your Electrical Business With Smarter Marketing

    Are you looking for ways to make your electrical trade business stand out in the market and grow.

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  • September 2019
    Business Blog | State Insurance

    Marketing Your Small Business

    Most small business owners need to be across every aspect of their business, including marketing.

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  • September 2019
    Business Blog | State Insurance

    Bringing Your Idea To Life - Starting a Business in NZ

    Here’s a starting out guide to the nuts and bolts of setting up a business in New Zealand.

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  • September 2019
    Business Blog | State Insurance

    Nine Tips And Techniques For Small Business Success

    The trick with stories and advice is to separate the helpful stuff from the unhelpful stuff.

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  • September 2019
    Business Blog | State Insurance

    What is a Customer Persona and How It Can Help Your Business?

    Customer personas are detailed descriptions of imaginary customers. Each one represents a type of customer your business wants to reach.

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  • May 2019
    Business Blog | State Insurance

    Turning Your Side Hustle Into A Full-time Gig

    If you're thinking about turning your side hustle into a full-time gig, here are some points to consider:

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  • May 2019
    Business Blog | State Insurance

    Easy Business Plan Template

    We know you’re too busy doing everything else, so here’s a quick business plan template you can fill out to help you get started:

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  • May 2019
    Business Blog | State Insurance

    A Quick Guide To Insuring Your Business

    Writing a business plan, product prototypes, and working out the nitty gritty stuff like your insurance.

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